3 posts tagged with "Monetization"

You played a 90-minute set at a warehouse in Montreal last Saturday. The recording is clean: full 360-degree capture, no clipping in the mix, the kind of extended build across the second hour that the room remembered for the rest of the night. You could upload it to SoundCloud, call it a podcast, and post the link. You have done it before. You know what you will earn from it.

VPORT pays per minute watched. If someone teleports into your set and stays for 45 minutes, they pay for 45 minutes. If they stay for the full 90, they pay for 90. You earn half of what they spend. That is the structure before any fine print.

The rest of this post is what that actually means in numbers, and who the model is built for.

Open the link in bio of almost any independent house producer and you get the same page. A white card with six blue buttons stacked down the middle. Spotify. SoundCloud. Instagram. A booking email. A merch store that has been dead since spring. Nothing on it makes a sound. Somebody who closed a Vancouver warehouse night at 3am last weekend is represented online by a list of buttons.

That is the Linktree problem, and it is not really a software problem. Link aggregators were built to route traffic somewhere else, and an artist is not traffic. So here is the honest comparison, feature by feature. You can open a real page while you read: this is a live VPORT artist page.

A melodic techno headliner closes a room on the Berlin canal at 6am. The low end is doing that thing where you feel it in your sternum before you hear it. The room holds maybe 600 people, and every one of them paid at the door. On a normal night that set earns once, capped by the size of the floor, and then it is gone. A few phone clips survive. The money stops the second the house lights come up.

That ceiling is the problem we built VPORT to remove. When a fan teleports into that same set on VPORT, the set keeps earning. Not once. Every minute, from anyone, anywhere, for as long as the recording lives. The question artists ask first is never about the cameras or the codecs. It is the money question: how do musicians actually make money in VR? Here is the honest answer.